This webinar will summarize how the inbound methodology works for graduate enrollment marketing. It includes 4 case studies that come from a large, public, decentralized admissions model and a small, private, centralized graduate enrollment office. The cases will uncover multiple ways to use content to augment various types of conversion, including increasing lead conversions, growing event attendance, developing more inquiries, and increasing application completion rates.
Tony Fraga, CEO
Tony has been helping universities implement innovative enrollment marketing strategies for the past 12 years.
Zach Busekrus, Inbound Marketing Strategist
Zach works with higher ed clients to develop and execute content marketing strategies that outperform traditional methods.